Monday, April 27, 2009

Day 4

Today we learned about the media, and how they trick us into thinking their product will make us better. I told the students that they are the ones that are targeted because 8-18 years olds influence a big portion of purchases. We looked at advertisements to guess what they were selling. The thing we saw all 16 of them have in common was they used attractive people, people having fun, or families that seemed to be happy. We discussed whether it was the product that makes us who we are, or our personality. I explained the media is not bad, it does inform us of new products, but we need to analyze the commercials, and see what we are really buying. We need to think "Do I need this?", or "Do I WANT this?" then decide why it is this brand I am choosing. These considerations will help us be wise consumers. My lesson plan is included.

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